Apple Incorporated

Apple's logo

Apple Inc. (NASDAQ: AAPL; previously Apple Computer, Inc.) is an American multinational corporation that designs and markets consumer electronics, computer software, and personal computers. The company's best-known hardware products include the Macintosh line of computers, the iPod, the iPhone and the iPad. Apple software includes the Mac OS X operating system; the iTunes media browser; the iLife suite of multimedia and creativity software; the iWork suite of productivity software; Aperture, a professional photography package; Final Cut Studio, a suite of professional audio and film-industry software products; Logic Studio, a suite of music production tools; and iOS, a mobile operating system. As of August 2010, the company operates 301 retail stores  in ten countries,  and an online store where hardware and software products are sold. As of May 2010, Apple is one of the largest companies in the world and the most valuable technology company in the world, having surpassed Microsoft. 

Established on April 1, 1976 in Cupertino, California, and incorporated January 3, 1977,  the company was previously named Apple Computer, Inc., for its first 30 years, but removed the word "Computer" on January 9, 2007,  to reflect the company's ongoing expansion into the consumer electronics market in addition to its traditional focus on personal computers. As of September 2010, Apple had 46,600 full time employees and 2,800 temporary full time employees worldwide and had worldwide annual sales of $65.23 billion. 

For reasons as various as its philosophy of comprehensive aesthetic design to its distinctive advertising campaigns, Apple has established a unique reputation in the consumer electronics industry. This includes a customer base that is devoted to the company and its brand, particularly in the United State. Fortune magazine named Apple the most admired company in the United States in 2008, and in the world in 2008, 2009, and 2010.

Nokia N8 review

The Nokia N8 is a Symbian^3 smartphone from the Nokia Nseries. Featuring Carl Zeiss optics and xenon flash, the N8 is the first Nokia camera phone to utilize a 12 megapixel camera sensor size of 1/1.83″, making it the largest image sensor in a camera phone at the time of its launch. The N8 display features a 3.5-inch (89 mm) 360 x 640 pixel color touchscreen, and is the first Nokia smartphone to run on the Symbian^3 operating system with single-tap interaction, featuring the addition of multiple home screens, customization abilities, and multi-touch capabilities with gesture support. Among its connectivity features are HDMI out, USB On-The-Go and Wi-Fi 802.11 b/g/n support; the N8 is also the first device to feature a Pentaband 3.5G radio.

The Nokia N8 smartphone was made available at the official Nokia Online Store on September 23, 2010 and was released in select markets on October 1, 2010. The N8 became the product with the most customer pre-orders in Nokia's history up to the point of its release.

Magic Mouse-Apple's greatest creation

 The Magic Mouse-first multi touch mouse!!!!!!!!!

 Magic Mouse is a multi-touch mouse manufactured and sold by Apple, and it was announced and sold for the first time on October 20, 2009. The Magic Mouse is the first consumer mouse to have multi-touch capabilities. Taking after the iPhone, iPod Touch, and multi-touch trackpads, the Magic Mouse allows the use of gestures such as swiping and scrolling across the top surface of the mouse to interact with desktop computers.

The mouse requires at least Mac OS X 10.5.8 and Bluetooth. It can be configured as a two-buttoned left-handed or right-handed mouse, but the default is a single button. It uses laser tracking for increased pointer accuracy over previous generation Apple mice. Since its release, it has been included along with a wireless keyboard with the 2009 generation of iMacs, and with a wired keyboard with the 2010 Mac Pro workstations. It can also be purchased separately.

Initial reception to the Magic Mouse was mixed, with positive reactions to its scrolling functions but negative reactions to its inability to middle click (without any additional software), or trigger Exposé, Dashboard or Spaces (features offered by its predecessor). Many of those features can be enabled on the Magic Mouse with the use of third party tools

The Magic Mouse also has known issues with maintaining a stable connection to Mac Pro workstations

Snow Leopard os

Mac OS X Snow Leopard (version 10.6) is the  and current major release of Mac OS X, Apple's desktop and server operating system for Macintosh computers.

Snow Leopard was publicly unveiled on June 8, 2009 at the Apple Worldwide Developers Conference. On August 28, 2009, it was released worldwide, and was made available for purchase from Apple's website and its retail stores at the price of US$29 for a single-user license. As a result of the low price, initial sales of Snow Leopard were significantly higher than that of its predecessors. The release of Snow Leopard came nearly two years after the introduction of Mac OS X Leopard (version 10.5), the second longest time span between successive Mac OS X releases.

Unlike previous versions of Mac OS X, the goals with Snow Leopard were improved performance, greater efficiency and the reduction of its overall memory footprint. Addition of new end-user features was not a primary goal. Much of the software in Mac OS X was extensively rewritten for this release in order to fully take advantage of modern Macintosh hardware. New programming frameworks, such as OpenCL, were created, allowing software developers to use graphics cards in their applications. This is also the first Mac OS release since the introduction of System 7.1.2 that does not support the PowerPC architecture, as Apple now intends to focus on its current line of Intel-based products.

Snow Leopard will be succeeded by Mac OS X Lion (version 10.7), which is expected to be released in the second quarter of 2011.

iPod touch review

           

iPod touch

The iPod Touch (stylized, trademarked, and marketed as iPod touch) is a portable media player, personal digital  assistant, and Wi-Fi mobile platform designed and marketed by Apple Inc. The product was launched on September 5, 2007, at an event called The Beat Goes On. The iPod Touch adds the multi-touch graphical user interface to the iPod line. It is the first iPod with wireless access to the iTunes Store, and also has access to Apple's App Store, enabling content to be purchased and downloaded directly on the device. Apple Inc. has sold over 45 million iPod Touch units as of September 2009.

The second generation iPod Touch features external volume controls, a built-in speaker, a contoured back, built-in Nike+, Bluetooth support, and the ability to connect a microphone. It was unveiled on September 9, 2008, at the "Let's Rock" keynote presentation.

The 3rd generation iPod Touch with iPhone OS 3.1 was announced and subsequently released on September 9, 2009. It is available with 32 GB or 64 GB of flash memory. Apple also continued offering the 2nd generation 8 GB version. The new 3rd generation iPod Touch includes faster hardware (the same microprocessors, graphics engine, and RAM as the iPhone 3GS), a slightly lower battery life, voice control, light sensor, and bundled earphones with a remote and microphone. The 2nd and 3rd generation iPod Touch can now be updated to iOS 4.x for free, but cannot take advantage of features using the iPhone's camera or GPS receiver.

Apple unveiled the 4th generation iPod Touch on September 1, 2010. It features Apple's Retina display and two cameras; one front-facing camera for FaceTime, Skype, and other video chat applications, photos and high-definition video recording and one rear-facing camera for photos and HD video recording. It also contains Apple's A4 for faster processing, a microphone for communication, voice recognition, and voice memos, which can be useful for recording things, such as an academic tutorial, a voice lesson, or a college lecture, and a three-axis gyroscopic sensor which enables the device to recognize approximately how far, fast, and in which direction it has moved in space. The device originally shipped with iOS 4.1, which added Game Center to iOS along with the ability to use FaceTime through Wi-Fi.

iPhone 4 review

The iPhone 4 is developed by Apple. It is the fourth generation of iPhone, and successor to the iPhone 3GS. It is particularly marketed for video calling, consumption of media such as books and periodicals, movies, music, and games, and for general web and e-mail access. It was announced on June 7, 2010, at the WWDC 2010 held at the Moscone Center, San Francisco, and was released on June 24, 2010 in the United States, the United Kingdom, France, Germany and Japan.

The iPhone 4 runs Apple's iOS operating system, the same operating system as used on previous iPhones, the iPad, and the iPod Touch. It is primarily controlled by a user's fingertips on the multi-touch display, which is sensitive to fingertip contact.

The most noticeable difference between the iPhone 4 and its predecessors is the new design, which incorporates an uninsulated stainless steel frame that acts as the device's antenna. The internal components of the device are situated between two panels of chemically strengthened aluminosilicate glass. It has an Apple A4 processor and 512 MB of eDRAM, twice that of its predecessor and four times that of the original iPhone. Its 3.5-inch (89 mm) LED backlit liquid crystal display with a 960×640 pixel resolution is marketed as the "Retina Display".

Display

The display of the iPhone 4 is designed by Apple and is manufactured by LG. It features an LED backlit TFT LCD capacitive touchscreen with a pixel density of 326 pixels per inch (ppi) on a 3.5 in (8.9 cm) (diagonally measured), 960×640 display. Each pixel is 78 micrometres in width. The display has a contrast ratio of 800:1. The screen is marketed by Apple as the "Retina Display", based on the assertion that a display of approximately 300 ppi at a distance of 12 inches (305 mm) from one's eye is the maximum amount of detail that the human retina can process. With the iPhone expected to be used at a distance of about 12 inches from the eyes, a higher resolution would allegedly have no effect on the image's apparent quality as the maximum potential of the human eye has already been met.

This claim has been disputed. Raymond Soneira, president of DisplayMate Technologies, said in an interview with Wired Magazine, that the claims by Jobs are something of an exaggeration: "It is reasonably close to being a perfect display, but Steve pushed it a little too far." Soneira stated that the resolution of the human retina is higher than claimed by Apple, working out to 477 ppi at 12 inches (305 mm) from the eyes.

Camera

The iPhone 4 features an additional front-facing VGA camera, and an improved (backslide-illuminated, big physical pixel size) 5 megapixel rear-facing camera integrated with an LED flash. The rear-facing camera is capable of recording HD video in 720p at 30 frames per second. Both cameras make use of the tap to focus feature, part of iOS 4, for photo and video recording. The rear-facing camera has a 5× digital zoom




.Gyroscope and accelerometer

The iPhone 4 introduces a gyroscopic sensor that detects 3-axis angular acceleration around the X, Y and Z axes, enabling precise calculation of yaw, pitch, and roll. The gyroscope complements the accelerometer, a sensor that has been present since the original iPhone, which detects the device's acceleration, shake, vibration shock, or fall by detecting linear acceleration along one of three axes (X, Y and Z). The combined data from the accelerometer and the gyroscope provides detailed and precise information about the device's 6-axis movement in space. The 3 axes of the gyroscope combined with the 3 axes of the accelerometer enable the device to recognize approximately how far, fast, and in which direction it has moved in space.

Processor and memory

The iPhone 4 is powered by the Apple A4 chip, which was designed by Intrinsity and, like all previous iPhone models, manufactured by Samsung. This system-on-a-chip is composed of a Cortex-A8 CPU integrated with a PowerVR SGX 535 GPU. The Apple A4 is also used in the iPad where it is clocked at its rated speed of 1 GHz. The clock speed in the iPhone 4 has not been disclosed . All previous models of the iPhone have underclocked the CPU, which typically extends battery life and lowers heat dissipation.

The iPhone 4 has 512 MB of eDRAM. The additional eDRAM supports increased performance and multi-tasking.

Storage and Micro-SIM

The iPhone 4 uses a Micro-SIM card on iPhone 4 devices running on a GSM network, which is positioned in an ejectable tray, located on the right side of the device. On a CDMA network, however, the phone connects to the network using an ESN. All previous models have used regular Mini-SIM cards. Depending on the operator, Micro-SIM cards may not be available for all networks globally. As a technical workaround it is possible to trim a Mini-SIM card with a knife or scissors so that it fits into the Micro-SIM tray.

As on previous models, all data is stored in flash memory, 16GB or 32GB, and not on the SIM. Unlike previous generations, the storage capacity is not printed on the back of the unit.

FaceTime

The iPhone 4 supports FaceTime, an embedded video calling application that is able to use either the front or back camera over a Wi-Fi connection to communicate with another iPhone 4, the fourth-generation iPod Touch, or any Mac computer running Mac OS X 10.6 Snow Leopard.